Demand Forecasting
February 3, 2026
Why AI outcomes depend on getting the fundamentals right
AI is reshaping how CPG organizations operate, forecast, and respond to volatility. But even as the industry accelerates adoption of GenAI, automation,…
September 26, 2023
‘Forecasting’ the future with genAI in demand scenario planning
In periods of high volatility, CPGs must quickly evaluate shifting market forces and consumer demand to make informed decisions about commercial and…