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Data Engineering
ETL & Data Warehousing Services
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Cloud Migration
Data DevOps
Data Science
Industries
Retail
CPG
Insurance
Banking
AdTech
Restaurant
Gaming
Healthcare
Solutions
Sigview – Data analytics tools
Marketing Measurement and Optimization
Multi-Touch Attribution (MTA)
Marketing Mix Modeling (MMM)
Takshashila
Company
Careers
Resources
Case Studies
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Infographics
Whitepapers and eBooks
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Press Release
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Search for:
Services
Data Engineering
ETL & Data Warehousing Services
Machine Learning Operationalization (MLOps)
Cloud Migration
Data DevOps
Data Science
Industries
Retail
CPG
Insurance
Banking
AdTech
Restaurant
Gaming
Healthcare
Solutions
Sigview – Data analytics tools
Marketing Measurement and Optimization
Multi-Touch Attribution (MTA)
Marketing Mix Modeling (MMM)
Takshashila
Company
Careers
Resources
Case Studies
Blogs
Infographics
Whitepapers and eBooks
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Case Studies
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2021-03-04T15:55:48+00:00
Case Studies
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250TB+ data processed for faster customer analytics
Customer Analytics and Data Warehousing
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70% better accuracy for demand forecasting
Demand Forecasting
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65% cost savings with efficient Cloud Migration to GCP
Cloud Migration
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100MN+ rows of data per day processed for improved trade surveillance
Trade Surveillance
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7% sales uplift using 1:1 personalized email marketing
1:1 Personalized Marketing
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Production-ready system by building and integrating scalable ML models
Productionize Demand Forecasting Models
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8% profitability boost through personalized recommendation engine
Personalized Recommendations
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11% improvement in marketing campaigns using MTA
Marketing Attribution
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24×7 monitoring and support using highly available, robust systems
Improved Data Pipeline Availability
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11% match rate improvement with adaptive identity graphs
Identity Graphs
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30% QoQ revenue uplift with price optimization engine
Price Optimization
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100MN+ personalized emails sent by productionizing MAB model
Productionize Personalized Marketing Models
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33% improvement in ROMI using CLTV models
CLV Prediction
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85% reduction in false positives using real-time fraud detection
Fraud Detection
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Faster and more accurate settlements through automation
Property Claim Estimation
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Enhanced transparency and visualization of millions of customer data points
Audience Targeting
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Unified interactive analytics and external reporting for enhanced transparency
Unified Analytics Platform
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15% reduction in premium using ML-backed underwriting system
Group Risk Scoring of Patients
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79% accuracy of the retargeting model
Audience Segmentation
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Faster analysis on 250TB+ data and creation of a SSOT
Single Source of Truth Creation
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Automatic bidding with 80,000+ coefficients
Bid Optimization
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80% precision improvement using ML-based approach to lead buying
Lead Buying
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10% increase in revenues with promotion response modeling
Promotion Response Modeling
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30pp improvement in accuracy of demand forecasting models
Supply Chain Analytics
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15% lift in new user conversion using MTA and MMM
Real-Time Demand Generation Attribution
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