Case Studies
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ML-based Consumer Profiling and Segmentation for Improved Marketing Spend
Customer segmentation leading to targeted and tailored marketing communications
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Centralized Data Lake for Real-time Analytics and Reporting
Automated data ingestion from 30+ diverse sources and enabled 2.5x faster time to insights for marketing team
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Automated Production Schedule for Manufacturing Plants
Built an automated master production schedule for multiple manufacturing plants to improve agility and efficiency in resource allocation.
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Social Media Analytics Accelerates Product Innovation
NLP-based social media analytics helped identify pain-passion points of customers and accelerate product innovation.
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Single Source of Truth for Real-time Marketing Campaign Optimization
Created a set of 10 dashboards to be used by different business teams for real-time campaign reporting, optimization, and analysis
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90% Improvement In ML Model Run Time Using MLOps
Improved model performance, reduce model run time, increased scalability and reduced cost of model deployment using MLOps
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Improving Dashboard Query Performance by 10X
Re-architected efficient and near real-time ETL data pipeline while enabling centralized monitoring of dashboards
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Predicting Missing Data Values with 98% Accuracy
Built Neural Network Architecture to create prediction models for a leading semiconductor company
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Data Standardization to Track Data Anomalies for Operational Efficiency
Built automated report and visualize high-quality data on Tableau dashboard
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2.5% improvement in OEE of machines
Built and automated an AI system to improve the overall equipment effectiveness (OEE)
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80% performance improvements in data pipelines
Built scalable and high performing data pipelines in an Azure data platform
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Churn Analytics Improves Customer Retention by 70%
Predictive machine learning models to determine customers likely to churn
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15% lift in new user conversion using MTA and MMM
Real-Time Demand Generation Attribution
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Automated Data Ingestion from 10+ retailers for near real-time insights into sales trends for a CPG company
Data Lake creation
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250TB+ data processed for faster customer analytics
Customer Analytics and Data Warehousing
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100MN+ rows of data per day processed for improved trade surveillance
Trade Surveillance
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7% sales uplift using 1:1 personalized email marketing
1:1 Personalized Marketing
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Production-ready system by building and integrating scalable ML models
Productionize Demand Forecasting Models
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8% profitability boost through personalized recommendation engine
Personalized Recommendations
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24×7 monitoring and support using highly available, robust systems
Improved Data Pipeline Availability
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100MN+ personalized emails sent by productionizing MAB model
Productionize Personalized Marketing Models
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85% reduction in false positives using real-time fraud detection
Fraud Detection
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Faster and more accurate settlements through automation
Property Claim Estimation
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Enhanced transparency and visualization of millions of customer data points
Audience Targeting
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Unified interactive analytics and external reporting for enhanced transparency
Unified Analytics Platform
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15% reduction in premium using ML-backed underwriting system
Group Risk Scoring of Patients
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Faster analysis on 250TB+ data and creation of a SSOT
Single Source of Truth Creation
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10% increase in revenues with promotion response modeling
Promotion Response Modeling
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