Gaming Analytics

The gaming industry is booming with an ever-increasing global presence. Millions of daily active users (DAU) translate to billions of rows of data generated! Analyzing such humongous volumes of player data to derive real-time insights becomes a pressing challenge for gaming companies. In the battle for gamer mindshare, leveraging Big Data Analytics is key to add new users and retain existing player base.

Sigmoid’s prowess in Data Engineering and Data Science helps you win this battle, powering faster gaming insights using data across players, sessions and games, to create strategies that drive customer engagement, top-level metrics like new sign ups, DAU, CLV, and ultimately maximize ROI! With our expertise, game developers can optimize business across different player lifecycles and understand various user behaviours. This analysis will help to create personalized experiences, optimize targeted campaigns and increase opportunities for game monetization.

Our Data Engineering enables Gaming companies to:

Analyze game telemetry & create robust data infrastructures
Optimize performance by productionizing ML models
Deliver superior gaming solutions on the cloud
Identify & prevent gameplay issues with faster insights

Providing End-to-End Data Solutions at each stage of the Gaming Value Chain

Game Cohort Analysis Game Design and Development Session Management Customer Analytics
Time Series Data Analysis Unique In-Game Elements Troubleshooting Gameplay Issues
Performance Monitoring Real-Time Analysis User Acquisition Churn Reduction
360° Customer View Game Monetization Revenue Optimization
Customized In-Game Elements Gameplay Rewards Personalized Offers Targeted Advertising
Fraud Detection Combat In-Game Abuse Secure In-Game Payments

Our Expertise

Customer Analytics

Define accurate segments & analyze gamer journeys to identify trends, perceptions and preferences to judge likely conversions

Real-Time Analysis

Empower game production decisions by processing TBs of data at speed, across all your game titles to deliver real-time insights

Recommendation Systems

Propose feature upgrades & new game titles to users on the basis of past digital interactions and improve subsequent interactions

Churn Reduction

Identify gameplay issues and bottlenecks by analyzing different data points to understand and reduce player churn

Game Monetization

Uncover deep insights around campaigns to improve effectiveness and maximize monetization across player segments

360° Customer View

Enrich gamer profiles by collecting and analyzing minute aspects and digital touchpoints at every stage of the customer journey

Productionize ML Models

Deliver superior gaming experience with scalable data infrastructures by productionizing ML models and automating processes

Personalized Game Offers

Classify user segments using self-learning ML models and send personalized offers to your gamers via email or mobile app

Cloud Migration

Migrate to a high-performing cloud infrastructure to reduce operating cost, drive performance & transform game delivery model

Success Story

Creation of a Single Source of Truth (SSOT) Creation

Created a SSOT which enabled faster analysis on 250+ TB data, greater business insights and increased ROMI
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