Gaming Analytics
The gaming industry is booming with an ever-increasing global presence. Millions of daily active users (DAU) translate to billions of rows of data generated! Analyzing such humongous volumes of player data to derive real-time insights becomes a pressing challenge for gaming companies. In the battle for gamer mindshare, leveraging Big Data Analytics is key to add new users and retain existing player base.
Sigmoid’s prowess in Data Engineering and Data Science helps you win this battle, powering faster gaming insights using data across players, sessions and games, to create strategies that drive customer engagement, top-level metrics like new sign ups, DAU, CLV, and ultimately maximize ROI! With our expertise, game developers can optimize business across different player lifecycles and understand various user behaviours. This analysis will help to create personalized experiences, optimize targeted campaigns and increase opportunities for game monetization.
Our Data Engineering enables Gaming companies to:
Analyze game telemetry & create robust data infrastructures
Optimize performance by productionizing ML models
Deliver superior gaming solutions on the cloud
Identify & prevent gameplay issues with faster insights
Providing End-to-End Data Solutions at each stage of the Gaming Value Chain
| Game Cohort Analysis | Game Design and Development | Session Management | Customer Analytics |
| Time Series Data Analysis | Unique In-Game Elements | Troubleshooting Gameplay Issues |
| Performance Monitoring | Real-Time Analysis | User Acquisition | Churn Reduction |
| 360° Customer View | Game Monetization | Revenue Optimization |
| Customized In-Game Elements | Gameplay Rewards | Personalized Offers | Targeted Advertising |
| Fraud Detection | Combat In-Game Abuse | Secure In-Game Payments |
Our Expertise
Customer Analytics
Define accurate segments & analyze gamer journeys to identify trends, perceptions and preferences to judge likely conversions
Real-Time Analysis
Empower game production decisions by processing TBs of data at speed, across all your game titles to deliver real-time insights
Recommendation Systems
Propose feature upgrades & new game titles to users on the basis of past digital interactions and improve subsequent interactions
Churn Reduction
Identify gameplay issues and bottlenecks by analyzing different data points to understand and reduce player churn
Game Monetization
Uncover deep insights around campaigns to improve effectiveness and maximize monetization across player segments
360° Customer View
Enrich gamer profiles by collecting and analyzing minute aspects and digital touchpoints at every stage of the customer journey
Productionize ML Models
Deliver superior gaming experience with scalable data infrastructures by productionizing ML models and automating processes
Personalized Game Offers
Classify user segments using self-learning ML models and send personalized offers to your gamers via email or mobile app
Cloud Migration
Migrate to a high-performing cloud infrastructure to reduce operating cost, drive performance & transform game delivery model
