Marketing AnalyticsLeverage data and predictive analytics for faster insights
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Let insights lead the way to higher marketing ROI
Marketing leaders today need a multi-channel view of the customer to deliver tailored messaging to the right customer at the right time. A Gartner survey reveals that marketing analytics are only influencing 53% of decisions. Improving data quality and increasing access to data will lead to greater influence and increased value of marketing analytics. Sigmoid’s data engineering and AI services for marketers enable actionable insights to recalibrate marketing efforts, bring hyper-personalization and optimize ROI on their marketing spend. With real-time targeted analytics, marketers have the power to identify trends that drive campaign performance and improve ROI.
Strengthen your business with Sigmoid's marketing analytics consulting
Smarter consumer insights with advanced analytics
Understanding the customer is at the heart of every business. Empower your teams with predictive analytics to create deep and meaningful customer interactions across marketing channels.Explore more
Customer success stories
11% improvement in ROMI with Multi-Touch Attribution, enabling in-flight campaign optimization for leading CPG firm
- MTA model scaled across 23+ brands
- Faster dashboard refresh rates with weekly MTA reports
- 85% cost savings in comparison with similar reports
Centralized data lake with automated data ingestion from 30+ sources to enable faster marketing analytics for a major F&B brand
- 50% faster data collection and enrichment
- 2.5x faster time to insights for marketing team
- Automatically ingested data from 30+ sources
Our accelerator enables in-flight campaign optimization with real-time insights. With interactive dashboards at a faster refresh rate, we help you understand your media spend and improve ROMI.Get demo
Sigmoid’s data science and data engineering teams are exceptional in understanding data and provide custom innovative solutions that directly impact the business revenue.
COO - Digital and Technology, Leading QSR chain
Sigmoid has been our preferred data and analytics partner. Their teams have an innovative approach to problem-solving and are highly invested to deliver tangible business results!