With the growing pile of digital user footprints, advertising analytics has become crucial to find meaningful trends and insights from it. AdTech analytics lets sellers undergo campaign optimization while measuring and evaluating every aspect of campaign performance.
Sigmoid’s AdTech analytics services help AdTech companies to extract optimum customer information and decipher quick actionable insights. It can solve challenges such as campaign optimization, inventory optimization, bid optimization, win-rate prediction, and more. We have also developed a full-stack real-time analytics tool, SigView, to analyze and report advertising performance across media platforms.